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Lucky Eagle Casino Chooses Marketing Results Inc.
ROCHESTER, WA --
At a press conference today, Marketing Results Inc. (MRI), announced that Lucky Eagle Casino has decided to use the Advanced Intelligence Marketing (AIM) system as its database marketing tool. The Lucky Eagle Casino is located in Rochester, Washington and features live boxing, comedy shows, restaurants, promotions and gambling. They are hoping the AIM system will help better market their casino to the public.
The AIM system to be used by Lucky Eagle Casino will help create competitive advantage through detailed database analysis, end-to-end campaign management tools, and player development tools.
"I chose the AIM marketing program because it integrates with my existing player tracking system as well, and acts as the brains that put my entire strategic database marketing plan in motion", said General Manager John Setterstrom.
AIM also includes a contact management system and department productivity reports.
"Over the years, we have had an extensive relationship with Lucky Eagle Casino," said Gary Border, President of Marketing Results. "We are happy they have chosen the AIM system to support ongoing casino marketing success. We are confident the database analysis and campaign management tools within AIM will empower decision making and staff efficiencies, as well as build upon the already outstanding customer service Lucky Eagle Casino provides."
Most casino promotions are delivered in the form of tournaments, such as a slots tournament or Texas Hold'em poker event. Other methods include free bonus cash, giveways, and special discounted rooms.
If you are interested in learning more about this product, please contact Marketing Results.
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